Among consumer products,advertising and wide distribution are especially important for
A)durable goods.
B)specialty products.
C)nondurable goods.
D)production goods.
E)semidurable goods.

Question

Quizplus · Accepted Answer

Nondurable goods are products that don't have a long lifespan and are usually consumed or used up quickly, such as food, drinks, toiletries, and cleaning products. Advertising is important to create brand awareness and attract consumers, while wide distribution ensures that the product is easily accessible to customers. This is especially important for nondurable goods as they need to have a high turnover rate and constantly attract new customers to maintain sales.

Among Consumer Products,advertising and Wide Distribution Are Especially Important for