A good,service,or idea consisting of a bundle of tangible and intangible attributes that satisfies consumers' needs and is received in exchange for money or something else of value is known as a(n)
A)utility.
B)item.
C)service.
D)marketing program.
E)product.

Question

Quizplus · Accepted Answer

A product is a bundle of tangible and intangible attributes that satisfies consumers' needs and is received in exchange for money or something else of value.

A Good,service,or Idea Consisting of a Bundle of Tangible and Intangible