____________________ is/are essential tools in an integrated marketing strategy.

Question

Quizplus · Accepted Answer

An integrated marketing strategy includes using multiple promotional tools to reach the target audience and achieve marketing objectives. Advertising, sales promotion, public relations, and personal selling are all important tools that can be used together to create a cohesive and effective promotional campaign. Therefore, all of the above options are essential tools in an integrated marketing strategy.

____________________ Is/are Essential Tools in an Integrated Marketing Strategy