A variable pricing strategy makes planning and forecasting infinitely easier than the alternative approach,one-price.

Question

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A one-price strategy makes planning and forecasting infinitely easier than the alternative approach, variable pricing, which is found in many other countries and cultures but is relatively rare in the United States. With variable pricing, customers are allowed-even encouraged-to haggle about prices. Ultimately, the price is whatever the buyer and seller agree to-a marked price is nothing more than a starting point for negotiation.

A Variable Pricing Strategy Makes Planning and Forecasting Infinitely Easier