It is said that B2B demand is more _____________ in general than B2C demand for products or services.

Question

Quizplus · Accepted Answer

B2B demand is generally more inelastic than B2C demand. This is because B2B purchases are often made for production or operational purposes, which means that the buyer needs the product or service regardless of price fluctuations. In contrast, B2C purchases are often driven by consumer preferences and are more likely to be impacted by changes in price.

It Is Said That B2B Demand Is More _____________ in General