Whitney just got hired as a consultant for a regional supermarket chain in the South.In her first week of work she realized that this supermarket chain has not paid much attention to their competitors.At her first Friday meeting with her manager, she explains that she believes a competitive scenario analysis is necessary.Why is the competitive scenario analysis so important?

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The Answer of Whitney just got hired as a consultant for a regional supermarket chain in the South.In her first week of work she realized that this supermarket chain has not paid much attention to their competitors.At her first Friday meeting with her manager, she explains that she believes a competitive scenario analysis is necessary.Why is the competitive scenario analysis so important?

Whitney Just Got Hired as a Consultant for a Regional