Charging a price that is lower than actual costs or less than the company charges in its home market is called _____________.
A)Gray marketing
B)Price fixing
C)Dumping
D)Compensation trading
E)Offset pricing

Question

Quizplus · Accepted Answer

In addition to price escalation, there are two other global pricing issues. The first, dumping, refers to the practice of charging less than actual costs or less than the product price in the company's home markets.

Charging a Price That Is Lower Than Actual Costs or Less