A ____ is concerned with (1)the definition of businesses in which the corporation wishes to participate and (2)the acquisition and allocation of resources to these business units.
A) business unit strategy
B) supply management strategy
C) commodity strategy
D) corporate strategy
E) functional strategy

Question

Quizplus · Accepted Answer

Corporate strategy is concerned with the overall direction and scope of the entire organization, including the definition of businesses in which the corporation wishes to participate and the allocation of resources to those business units. Business unit strategy, on the other hand, focuses on how a particular business unit will compete in its chosen marketplace. Supply management strategy and commodity strategy are more specific and deal with the acquisition and management of specific resources, while functional strategy focuses on the activities and capabilities of individual functions within the organization.

A ____ Is Concerned with (1)the Definition of Businesses in Which