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A Consumer Psychologist Is Interested in the Effects of Annual

Question 3

Multiple Choice

A consumer psychologist is interested in the effects of Annual Income and Motivations to Shop on shopping patterns of consumers.If Annual Income is divided into two levels (High and Moderate) and Motivation to Shop is divided into three levels (Escape,Necessity,and Socializing) ,and both are considered in one study,the number of cells will be


A) 2
B) 3
C) 4
D) 6

Correct Answer:

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