Packaging designed to appeal to and be functional for consumers is called
A) primary packaging.
B) secondary packaging.
C) tertiary packaging.
D) commercial packaging.
E) None of the above

Question

Quizplus · Accepted Answer

Primary packaging is consumer packaging,or what the consumers see when they purchase and handles the product.Secondary packaging is the packaging that usually groups several of the consumer goods into one unit.This is what the retailer sees and handles before the goods are placed on the shelves.Tertiary packaging,or transportation packaging,includes all of the additional protection designed to ensure safe and efficient delivery of the goods in sound condition to their foreign purchaser.Commercial packaging does not exist.

Packaging Designed to Appeal to and Be Functional for Consumers