The manufacturer of Tiny Bubbles,a laundry detergent,is redesigning the product's package.He wants the shape to be distinctive in the hope that it will distinguish his brand from the competition because he knows that a unique package can be a deciding factor at the point of sale.He is focusing on the ______ objective of packaging.

Question

Quizplus · Accepted Answer

Communication is the primary objective of packaging, as it conveys information about the product, its features, and its benefits to the consumer.

The Manufacturer of Tiny Bubbles,a Laundry Detergent,is Redesigning the Product's