ABC company is concerned about its customer's beliefs and values.ABC's marketing manager has customer evaluate the product's performance on a list of attributes.This is important information because most attitudes result from an individual's assessment of an object using a(n)________________.

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The multiattribute model is a framework used to understand and predict consumer attitudes towards a product or brand. It involves evaluating the product's performance across a list of attributes that are important to the consumer. The results of this evaluation can be used to determine which attributes are most important to the consumer and how well the product performs on those attributes. This information can then be used to develop marketing strategies that align with the customer's beliefs and values. Therefore, the multiattribute model is the best choice for ABC's marketing manager to use in evaluating the product's performance on a list of attributes.

ABC Company Is Concerned About Its Customer's Beliefs and Values