Miguel has eight traditional Cuban restaurants in South Florida and he wants to track his customers by building a database.He would do this in the ___________ element of the CRM process cycle.
A) Data mining
B) Knowledge discovery
C) Marketing planning
D) Customer interaction
E) Analysis and refinement
Correct Answer:
Verified
Q43: The phase of the CRM process cycle
Q47: Data mining is a part of _
Q48: Carol's boss wants her to identify interactive
Q49: Mayleen wants to cut down on unproductive
Q51: To use touchpoints successfully, the firm must
Q52: John recently got a job as a
Q53: _ is the fourth phase in the
Q54: _ is the second phase in the
Q57: Touchpoints are _.
A) Static and mobile
B) Interactive
Q90: The CRM process cycle may be divided
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