Marketing plays a central role in creating,communicating,delivering,and exchanging offerings that have value.

Question

Quizplus · Accepted Answer

This statement is true. Marketing is a process that involves the creation, communication, delivery, and exchange of offerings that have value to customers, clients, or society as a whole. The goal of marketing is to satisfy customers' needs and wants while also generating profits for the organization. The marketing function also helps to build and maintain relationships with customers and stakeholders.

Marketing Plays a Central Role in Creating,communicating,delivering,and Exchanging Offerings That