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The Managers at Vanguard Follow a Cost Leadership Strategy

Question 32

Multiple Choice

The managers at Vanguard follow a cost leadership strategy.Which of the following is a characteristic of their strategy?


A) Provide consumers unique products.
B) Provide consumers different products.
C) Provide consumers quality products or services at low prices by effective cost management.
D) Products are higher priced and less popular products or services than their competitors.
E) Provide budgets versus strategies and make more money by charging higher prices.

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