This question has multiple parts;be sure to answer each one.First,explain how a company's approach to planning and its mission become translated into action plans.Second,imagine that you have just purchased a local ice cream/yogurt store.There are three other similar stores in the city,and yours is the smallest.Write a mission statement and a vision statement,and create an action plan for achieving your vision.
Journalist Dick Leider writes,"Everyone wants a clear reason to get up in the morning." He continues,"As humans we hunger for meaning and purpose in our lives." And what is that purpose? "Life never lacks purpose." "Purpose is innate-but it is up to each of us individually to discover or rediscover it." An organization has a purpose,too-a mission.And managers must have an idea of where they want the organization to go-a vision.
An organization's reason for being is expressed in a mission statement.What the organization wishes to become is expressed in a vision statement.From these are derived strategic planning,then tactical planning,and finally operational planning.The purpose of each kind of planning is to specify goals and action plans that ultimately pave the way toward achieving an organization's vision.
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