After a morning of global cultural training,Marie,the vice president of marketing,is having lunch with Ann,who will be managing the company's new office in South Korea.Marie tells Ann,"There are cultural differences between the United States and South Korea that will affect the success of our office.For example,I suggest giving a couple of cans of Spam to your larger customers,because Spam is considered elegant in South Korea." Marie's advice to Ann is good because it takes into account the many kinds of cultural differences between the United States and other countries.
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