With regard to the three types of customer attributes in evaluating the quality of goods and services, those associated with buying furniture would best be classified as
A)search attributes
B)experience attributes
C)credence attributes
D)reflect attributes

Question

Quizplus · Accepted Answer

Buying furniture involves attributes that can be observed and evaluated before purchase, such as the appearance, size, and material. These are search attributes, which can be easily identified and compared across different options. Experience attributes, on the other hand, are only perceivable after purchasing and using the product/service, and credence attributes refer to qualities that cannot be easily evaluated even after purchase, such as the environmental impact of the production process. Reflect attributes refer to how a product/service reflects the user's identity or values, which is not directly relevant to evaluating the quality of furniture.

With Regard to the Three Types of Customer Attributes in Evaluating