Georgia Food is exploring the possibility of bringing a new frozen pasta to the market.Which of the following items are not relevant for the project's analysis?
A) Cost of increasing shelf space at grocery stores
B) Lost revenue from its frozen pizza sales since some customers will switch to purchase the new frozen pasta
C) Cost of advertising the new product
D) Market research funds the company has spent on testing the viability of the new product
Correct Answer:
Verified
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