A bottom-up approach to sales forecasting begins with

Question

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A bottom-up approach to sales forecasting involves beginning with the customer or the sales team and working up to the firmwide sales objective. This approach involves gathering information from front-line sales personnel, analyzing sales trends and customer behavior, and creating forecasts based on that information. Therefore, option C, a talk with the customer, is the best choice for beginning a bottom-up approach to sales forecasting.

A Bottom-Up Approach to Sales Forecasting Begins with