Sales Forecasting. The World Bazaar, Ltd., must forecast sales for indoor electric grills in order to avoid stockouts or excessive inventory charges during the coming Christmas season. In percentage terms, the company estimates that electric grill sales fall at triple the rate of price increases and grow at three times the rate of customer traffic increases. Furthermore, these effects seem to be independent.
A. Write an equation for estimating the Christmas season sales, using the symbols S = sales, P = price, T = traffic, and t = time.
B. Forecast this season's sales if the World Bazaar sold 500,000 indoor electric grills last season at $40 each, this season's price is anticipated to be $45, and customer traffic is expected to rise by 15% over previous levels.
Correct Answer:
Verified
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