actions taken during market product focus and goal setting,Step 2 of the planning phase,include: (1) set market and product goals, (2) select target markets, (3) find points of difference,and (4) __________.
A) identify industry trends
B) research customers
C) develop the program's marketing mix
D) develop the budget by estimating revenues, expenses, and profits
E) position the product
Correct Answer:
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Q42: information needed for the marketing program,Step 3
Q43: actions taken during market product focus and
Q44: actions taken during the implementation phase of
Q45: information needed in a situation (SWOT)analysis or
Q46: actions taken in the development of the
Q48: actions taken in a situation (SWOT)analysis or
Q49: information needed for the marketing program,Step 3
Q50: information needed in market product focus and
Q51: actions taken during the implementation phase of
Q52: actions taken during market product focus and
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