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The Personal Selling Process,a Telemarketer for a Life Insurance Firm

Question 102

Multiple Choice

the personal selling process,a telemarketer for a life insurance firm calls and asks the head of the household,"If you were to die tomorrow,would your family be cared for?" This telemarketer is engaged in the __________ stage.


A) stimulus-response selling
B) closing the sale
C) prospecting
D) order taking
E) creating a preapproach

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