The World Wide Fund for Nature Ad
-World Wide Fund for Nature ad shown above is an example of which type of appeal?

Name: The World Wide Fund for Nature Ad -World Wide Fund for Nature ad shown above is an example of which type of appeal?
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Fear appeals are used to evoke a sense of threat or danger to motivate behavior change, which is common in environmental campaigns like those by the World Wide Fund for Nature.