activities related to managing the store and the merchandise in the store,which includes retail pricing,store location,retail communication,and merchandise are referred to as the __________.
A) wheel of retailing
B) distribution mix
C) retail life cycle
D) retailing mix
E) retail store positioning

Question

Quizplus · Accepted Answer

The activities related to managing the store and the merchandise in the store such as retail pricing, store location, retail communication, and merchandise are referred to as the retailing mix. The retailing mix is composed of six elements: merchandise, promotion, price, location, presentation, and personnel. Therefore, the best choice is D, retailing mix.

Activities Related to Managing the Store and the Merchandise in the Store,which