retailing mix includes all of the following EXCEPT:
A) merchandise.
B) target market.
C) retail pricing.
D) store location.
E) retail communication.

Question

Quizplus · Accepted Answer

The retailing mix consists of six elements: merchandise, retail pricing, store location, retail communication, visual merchandising, and store design and display. Target market is not considered a part of the retailing mix as it refers to the specific group of consumers that a retailer is targeting with their products and services.

Retailing Mix Includes All of the Following EXCEPT