sale of brand name merchandise at lower than regular prices is referred to as __________.

Question

Quizplus · Accepted Answer

Off-price retailing is the sale of brand name merchandise at lower than regular prices. Discount pricing and markdown pricing are similar concepts, but they do not necessarily refer specifically to brand name merchandise. Everyday low pricing refers to consistent low pricing rather than discounted pricing. Loss-leader pricing is a promotional strategy of selling products at a loss to attract customers.

Sale of Brand Name Merchandise at Lower Than Regular Prices