description of how new retail outlets enter the market is referred to as the __________.

Name: description of how new retail outlets enter the market is referred to as the __________.
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Question

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The description of how new retail outlets enter the market is referred to as the "wheel of retailing." This concept describes how new retailers start as low-end, low-priced establishments and then gradually move up the price and quality scale as they gain experience and customer loyalty.

Description of How New Retail Outlets Enter the Market Is