While It Is Possible for a Multichannel Retailer to Somewhat

While it is possible for a multichannel retailer to somewhat cannibalize its catalog business with its online retailing,the positive tradeoff is

A) there is greater product awareness.
B) online retailing is a greater relationship-building medium.
C) an online transaction costs about half as much to process as a catalog order.
D) consumers make more impulse buys.
E) online retailing can provide the consumer with a more tangible decision-making tool.