Figure 14-2
-Figure 14-2 above represents the four approaches to selecting an appropriate price level."C" represents which approach?

Question

Quizplus · Accepted Answer

The figure represents four approaches to selecting an appropriate price level, namely demand-oriented, cost-oriented, profit-oriented, and competition-oriented. Point C on the figure represents the profit-oriented approach, which involves setting a price that maximizes profitability with a target profit margin in mind. Therefore, choice C is the best answer.

Figure 14-2 -Figure 14-2 Above Represents the Four Approaches to Selecting an Selecting