setting of prices for all items in a product line to cover the total cost and produce a profit for the complete line,not necessarily for each item,is referred to as

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Product-line pricing involves setting prices for all items in a product line to cover the total cost and produce a profit for the complete line, not necessarily for each item. Line item pricing involves pricing each individual item separately. Price lining involves creating a limited number of price points for a product line. Customary pricing involves setting prices based on long-standing traditions or norms. Discretionary pricing involves setting prices based on subjective judgments about a product's value.

Setting of Prices for All Items in a Product Line