Multiple Choice
manufacturer does marketing research and estimates that consumers will accept a manufacturer's suggested retail price of $50 for a jacket.The manufacturer expects to offer trade discount terms of 40/10/5 to retailers,wholesalers,and agents in the marketing channel.What price will the manufacturer receive for the jacket?
A) $47.50
B) $45.00
C) $30.00
D) $27.50
E) $25.65
Correct Answer:
Verified
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