Assuming the information shown in the JetBlue capacity management marketing dashboard above will not change in the near future,what actions would recommend that JetBlue take?

Question

Quizplus · Accepted Answer

Although JetBlue is currently profitable, the capacity management marketing dashboard shows that there are certain flights with excess capacity and others with high demand. To address this, it would be recommendable for JetBlue to adjust flight schedules to better meet travelers' needs, and then advertise these changes to attract more customers. This would help JetBlue optimize its use of capacity and increase revenue. Option B may not be effective if JetBlue's current offerings do not meet the needs of the target market. Option D could hurt profitability if the prices are reduced too much. Option A ignores the opportunities identified in the dashboard, and option E is not a valid answer as the dashboard provides enough information to suggest an action.

Assuming the Information Shown in the JetBlue Capacity Management Marketing