Walt Disney Company carefully markets two distinct Winnie-the-Poohs-such as the original line-drawn figures on fine china sold at Nordstrom and a cartoon-like Pooh on polyester bed sheets sold at Walmart.This is an example of

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This is an example of a "Tiffany/Walmart" strategy, where a company markets different versions of a product to appeal to both high-end and low-end market segments.

Walt Disney Company Carefully Markets Two Distinct Winnie-The-Poohs-Such as the Original