disadvantage of a __________ is that the marketing research firm needs to recruit new members continually to replace those who drop out.

Question

Quizplus · Accepted Answer

The statement describes a panel, which is a group of people who have agreed to participate in marketing research studies over time. The disadvantage mentioned is a common issue with panels, as it can be challenging to maintain a stable group of participants who are willing to continue participating in studies. Therefore, option E is the correct answer. The other options are not relevant to the given statement.

Disadvantage of a __________ Is That the Marketing Research Firm