Sociocultural influences,which affects the consumer purchase decision process,include all of the following EXCEPT:
A) personal influence
B) reference groups
C) family influences
D) culture and subculture
E) values, beliefs, and attitudes

Question

Quizplus · Accepted Answer

Values, beliefs, and attitudes are more related to psychological influences rather than sociocultural influences.

Sociocultural Influences,which Affects the Consumer Purchase Decision Process,include All of the Following