TAG Heuer Ad
-TAG Heuer (see the ad above)uses a(n)__________ like Maria Sharapova to promote its watches,it believes she is an opinion leader who can influence the purchase decision of its target market.
A) spokesperson
B) product champion
C) innovator
D) BzzAgent
E) rainmaker

Question

TAG Heuer Ad
-TAG Heuer (see the ad above)uses a(n)__________ like Maria Sharapova to promote its watches,it believes she is an opinion leader who can influence the purchase decision of its target market.
A) spokesperson 
B) product champion 
C) innovator 
D) BzzAgent 
E) rainmaker

Quizplus · Accepted Answer

TAG Heuer uses a spokesperson in the form of Maria Sharapova to promote its watches. A spokesperson is a person who represents a brand and is hired to endorse and promote its products in hopes of influencing the purchase decision of the brand's target market.

TAG Heuer Ad -TAG Heuer (See the Ad Above)uses A(n)__________ Like Maria Sharapova