firms now use e-mail and the Internet to promote their products instead of sending promotional literature to current and prospective customers though the mail.UPS and FedEx continue to grow,as they have both expedited (overnight)and ground package delivery services.These marketplace activities have caused the U.S.Postal Service (USPS)to lose millions of customers and billions of dollars in revenues.As a result,the USPS has had to cope with new ___________ forces in the marketplace.

Question

Quizplus · Accepted Answer

The text mentions competition from UPS and FedEx as causing the USPS to lose customers and revenue, indicating that competitive forces are at play in the marketplace. The other options (economic, legal, social, technological) may also be relevant, but are not as directly mentioned in the text.

Firms Now Use E-Mail and the Internet to Promote Their