Ben & Jerry's sold a line of new "Occupy Ben & Jerry's" T-shirts targeted to college students in the U.S.,it would be using a __________ strategy.
A) product development
B) market development
C) market penetration
D) diversification
E) market saturation
Correct Answer:
Verified
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Q202: technique that helps a firm search for
Q203: Market penetration refers to the marketing strategy
Q205: Ben & Jerry's sold a line of
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Q219: Product development refers to the marketing strategy
Q232: Diversification refers to the marketing strategy of
A)
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