key steps of planning,implementation,and evaluation are part of (the)
A) gap analysis.
B) strategic marketing process.
C) situational analysis.
D) synergy analysis.
E) diversification analysis.

Question

Quizplus · Accepted Answer

The key steps of planning, implementation, and evaluation are three of the five steps in the strategic marketing process, which involves analyzing the current situation, developing a strategy, implementing that strategy, and then evaluating its effectiveness. Therefore, B is the best choice as the answer.

Key Steps of Planning,implementation,and Evaluation Are Part of (The)