Cash cows are typically found in the ________ stage of the industry life cycle.
A) start-up
B) consolidation
C) maturity
D) relative decline

Question

Quizplus · Accepted Answer

Cash cows are products or services that have a high market share in a mature industry with slow growth. This means that they generate stable and significant profits but do not require significant investment. Therefore, they are typically found in the maturity stage of the industry life cycle, where the market is established and growth has slowed down. Start-up companies are focused on developing and launching new products or services, while consolidation occurs during the growth stage, where companies are trying to establish their position in the market. Relative decline happens when the market becomes saturated, and companies face declining sales and profits.

Cash Cows Are Typically Found in the ________ Stage of the Industry