Goals for market volume and profitability are usually set higher for international than domestic operations due to the ________.
A)involvement of greater risks
B)presence of stable market conditions
C)enforcement of government controls
D)presence of stable exchange rates

Question

Quizplus · Accepted Answer

International operations involve greater risks such as political, economic, and cultural differences, which can impact market volume and profitability. Therefore, higher goals are usually set to account for these risks. Stable market conditions, government controls, and exchange rates are not necessarily factors that influence setting higher goals for international operations.

Goals for Market Volume and Profitability Are Usually Set Higher