A substitute poses a greater threat when it ________.
A)operates in a different market in comparison with the focal product
B)has a similar nature to the focal product but operates in a different target market
C)provides the same focal product or service through different means
D)does not directly impact the profitability of another product or service

Question

Quizplus · Accepted Answer

Substitutes pose a greater threat when they provide the same product or service through different means, as they offer customers an alternative way to fulfill the same need or desire, directly competing with the focal product.

A Substitute Poses a Greater Threat When It ________