BusinessUSA.com allows small-scale producers to post information about their products on the site and prospective buyers compare the prices and features of the competing products before purchasing them. Which of the following types of e-marketplaces does BusinessUSA.com represent?s before purchasing them. Which of the following types of e-marketplaces does BusinessUSA.com represent?
A) business to consumer (B2C)
B) business to business (B2B)
C) consumer to consumer (C2C)
D) consumer to business (C2B)

Question

Quizplus · Accepted Answer

BusinessUSA.com is an example of a business-to-consumer (B2C) e-marketplace, as small-scale producers are selling their products directly to prospective customers through the website.