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Which of the Following Is an Accurate Definition of Conversion

Question 88

Multiple Choice

Which of the following is an accurate definition of conversion rate?


A) the ratio of visitors who complete some activity divided by the total number of visitors
B) the ratio of clicks on an ad divided by the number of times the ad was delivered
C) the ratio of people who have not revisited the site for over 30 days divided by the number of total visitors
D) the ratio of clicks by advertisers divided by total number of visitors

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