A large publishing firm specialising in college textbooks wishes to expand into online delivery of its materials. In order to facilitate this, it invests in a number of small start-up companies that deliver college courses online and uses these companies to start diversifying the delivery of its content. Which of the following best describes the role of the publishing firm as described above?

Question

Quizplus · Accepted Answer

The publishing firm is acting as a corporate investor because it is investing in small start-up companies to diversify and expand its own business operations into online delivery, which aligns with its strategic interests.

A Large Publishing Firm Specialising in College Textbooks Wishes to Expand