The definition of personality is those inner psychological characteristics that both determine and reflect how a person responds to his or her environment. This definition focuses on _____, an important factor that affects the way that consumers respond to marketing efforts.
A) social environment
B) inner characteristics
C) genetics
D) experiences

Question

Quizplus · Accepted Answer

The definition of personality specifically refers to inner psychological characteristics, which would suggest that the best choice is B, inner characteristics. While social environment, genetics, and experiences may also play a role in shaping personality, they are not explicitly referenced in the definition provided.

The Definition of Personality Is Those Inner Psychological Characteristics That