A firm that decides against exporting because they feel that they do not understand their own culture well enough would likely work on:

Question

Quizplus · Accepted Answer

Enculturation refers to the process of learning and internalizing the culture of one's own society or group. In this case, the firm decides against exporting because they feel that they do not understand their own culture well enough, indicating a need for internalizing their own cultural values and norms before attempting to navigate the complexities of foreign markets.

A Firm That Decides Against Exporting Because They Feel That