Successful firms must focus on the quality of the products and services they offer. Which factor or factors contribute to the quest for quality?
A) Global competition
B) Consumer expectations
C) Technological advances
D) All of these choices are correct

Question

Quizplus · Accepted Answer

All of these factors contribute to the quest for quality. Global competition drives firms to offer high quality products and services to stand out in the market. Consumer expectations have also increased and they demand high-quality products and services. Technological advances have made it possible for firms to improve their products and services and produce high-quality products efficiently. Thus, successful firms must focus on all these factors to ensure quality.

Successful Firms Must Focus on the Quality of the Products