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An Article in the October 15, 2005, Edition of the Wall

Question 8

Multiple Choice

An article in the October 15, 2005, edition of the Wall Street Journal described the popularity with New York lawyers and stock brokers of a new gym that hires ex-Marines as fitness trainers.The gym is run with a boot camp motif.Which of the following behavioral economic concepts would help explain the existence of this gym?


A) Time inconsistency between desires when purchasing gym membership and desires when it is time to work out
B) The effect of spurious information on decision making
C) Increasing the cost of deviating from self control
D) Positive framing
E) a.and c.

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